We’ve been talking about the importance of speed as it pertains to brands and retail strategy.
It used to be that big brands beat the small; now fast brands can outpace slow brands.
Beyond boxes and bubblewrap.
To adapt (and thrive) in this new world, a brand’s key investment has to be in people who can define e-commerce success and deliver on it.
Whether you like it or not, you’re playing Amazon’s game. We all are: brands, businesses, manufacturers, and sellers.
The choice is yours. E-commerce and Amazon are fueling conversations about the future of retail.